Annual Traditions, Communicate, Fundraising, Giving Trends, Grow, Growth/Scaling Plans, Marketing & Communication, Social Impact Architects, Storytelling
As Americans celebrate Independence Day and our nation’s 250th birthday this weekend, I’ve been reflecting on one of the qualities that has always made our country unique. Nearly 200 years ago, French political thinker Alexis de Tocqueville traveled across the United...
Business Planning, Communicate, Fundraising, Grow, Growth/Scaling Plans, Impact, Impact Measurement, Lead, Marketing & Communication, Organizational Assessments, Organizational Culture, Social Impact Architects, Storytelling
One of the hardest parts of nonprofit leadership is making decisions without having all the information. Should we hire now or wait? Should we launch the new program or build reserves? Should we invest in technology or hold onto cash? Leaders rarely get certainty...
Business Planning, Business Planning, Grow, Marketing & Communication, Organizational Assessments, Social Impact Architects, Strategic Planning
“When written in Chinese, the word ‘crisis’ is composed of two characters. One represents danger and the other represents opportunity.”- John F. Kennedy The quote above may be familiar, but the truth behind it hits differently today. Crises are...
Communicate, Fundraising, Impact, Impact Measurement, Marketing & Communication, Social Impact Architects, Storytelling
As we close out the year, many nonprofits are starting to assemble their annual or impact reports. This practice is more than a tradition — it is one of the most important trust-building tools you have. Donors want to know the difference their support made and see the...
Communicate, Fundraising, Marketing & Communication, Organizational Assessments, Organizational Culture, Social Impact Architects, Storytelling
As we approach Thanksgiving, nonprofits across the globe are preparing for the giving season. Marked by Giving Tuesday, holiday generosity and the end of the tax year, it is statistically the busiest time of year for charitable giving. But while your year-end appeal...
Business Planning, Business Planning, Communicate, Grow, Growth/Scaling Plans, Marketing & Communication, Organizational Assessments, Social Impact Architects
One of my favorite days of the year is Super Bowl Sunday. The game is always exciting — but the commercials are what truly capture my attention. In my college courses, my students and I analyze Super Bowl ads to explore the best and the worst examples of marketing and...
