Collaborate, Communicate, Marketing & Communication, Social Impact Architects, Social Movements, Storytelling, System Change
Saturday was Texas Independence Day – when Texans signed a declaration of independence from Mexico and created the Republic of Texas. To this day, Texans are fiercely independent, which is why our unofficial state slogan, “Don’t mess with Texas,” has resonated with so...
Business Planning, Business Planning, Communicate, Grow, Growth/Scaling Plans, Marketing & Communication, Organizational Assessments, Social Impact Architects
One of my favorite days of the year is Super Bowl Sunday. The big game is not the only reason the day is interesting – the commercials are always a highlight. In my college courses, my students and I analyze Super Bowl commercials to find both good and bad examples of...
Communicate, Fundraising, Impact Measurement, Marketing & Communication, Storytelling
If you were anywhere near a screen eight years ago, odds are good that you witnessed the Ice Bucket Challenge. In my feed, I saw everyone from my then-8-year-old nephew, Dylan, to my city councilmember and Bill Gates participate. This viral phenomenon during the...
Communicate, Marketing & Communication, Social Impact Architects, Storytelling
Spring has sprung, and it is just what many of us in the social sector need to re-energize our efforts. Spring inspires us to think about new possibilities, adventures and dreams and encourages us to take steps toward positive change. One change we have noticed is...